Are you ready to dive into the exciting world of web design but aren’t quite sure how to get your first web design client?
You’re not alone—every successful designer started from scratch. You don’t need a fancy portfolio or a sleek website.
Let’s cut through the overwhelm and break it down step-by-step, so you can start landing clients and get your web design business rolling.
Start Close to Home: The Power of Your Network
Listen, I know it’s probably easy to gravitate toward platforms like Upwork or doing a quick Google search of business in your area and start cold calling. But, that’s actually not the best method when you’re first getting started.
Begin with those closest to you. Your existing circle—friends, family, even schoolmates—can be your strongest allies in turning your web design dreams into reality.
A Proven Method for How to Get Your First Web Design Client (The First 100 Framework)
Here’s a process I swear by: the “First 100 Framework.” Grab your laptop, open up a Google Sheet, and start listing out everyone you know—yes, even that old friend from high school.
You might be surprised who has been contemplating a website refresh or who knows someone who is.
Why Networking Beats Cold Calls
The key when learning how to get your first web design client is to emphasize relationships over reaching out cold.
Sure, cold calls might land you a gig, but they’re often awkward and usually a harder sell.
When you tap into your existing network, you’re already starting with a foundation of trust, making it that much easier to convert a conversation into a client.
Crafting Your Outreach Message
Okay, here’s where the magic happens. Having a slam-dunk outreach message can make all the difference. So, what does it look like?
- Start with a Connection: “Hey [Name]! I was just thinking about the great time we had at [Event]. How’s everything on your end?”
- Share Your Passion: “I’m diving headfirst into web design, crafting sites that truly help businesses grow.”
- The Big, Friendly Ask: “Do you know anyone who could benefit from a kick-butt website?”
Real-Life Example: The Success of My Friend
Meet Davey Jones. He used this exact approach to build a thriving business, reaching $30,000 a month.
By prioritizing authentic connections over quick sales, he showed exactly how to get your first web design client in a way that feels natural and rewarding. And, he did it all without a website or much of an online presence at all.
Handling Rejections and Objections
Not everyone is going to bite immediately, and that’s okay! Here’s how you handle the four common responses:
- Radio Silence: Don’t sweat it. Messages get lost in the shuffle. Follow up once, then keep moving.
- Not at the Moment: Acknowledge and ask them to keep you in mind. It plants the seed for future opportunities.
- Names in Hand: Always ask for an introduction. It warms up the lead and makes your outreach far more effective.
- Personal Interest: Here’s your chance—schedule that call and delve into their needs!
Navigating Your First Client Meeting
So, you’ve figured out how to get your first web design client, and they’ve agreed to a chat. Now what? It’s time to nail that first meeting.
Focus on learning all about their project needs and what their budget looks like. Don’t hurry to drop your prices—let them tell you their budget first.
For tips on how to navigate that first client call check out this article on the onboarding process.
Discussing Project Pricing: Keeping It Flexible
Talking money can be tricky, especially when you’re learning how to get your first web design client. Implement a tiered pricing strategy.
Offer a range of options to show that you can cater to different budgets without undercutting your own worth.
More Than Just a Business Deal
The secret of setting your business apart is showing that you’re not just about making websites—you’re about creating tools that foster business growth. This mindset will not only attract clients but also keep them around for the long haul.
The Real Growth Starts Here
Once you get rolling learning how to get your first web design client, don’t stop!
Each satisfied client is a gold mine of future opportunities. Encourage referrals, gather testimonials, and let word of mouth do its magic.
Your first client is just the beginning of something amazing.
Wrapping Up How to Get Your First Web Design Clients
Let’s wrap this up: getting started in web design is about more than just technical skills. It’s about leveraging your network, crafting the right message, and understanding the value you bring to clients.
As you discover how to get your first web design client, remember—it’s a journey filled with learning, connection, and a bit of hustle. Keep pushing forward, and remember—if you don’t quit, you’re already winning.
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